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Availability
of Space in Indian
Dairyman
for Advertisement
Indian Dairy
Association is an apex body of dairy professional in country and
Indian Dairyman is its prime publication which is considered to be the
mouth piece of the dairy industry in country. It carries informative articles by
experts on various fields of dairy industry-like technology, engineering,
cattle breeding, nutrition, market information and news from India
and abroad etc.
There has been
considerable qualitative improvement in Indian Dairyman, which has
increased its readership. This periodical is being widely referred to by the Chief Executives in the Cooperatives, Federations and top Private Organizations in India and countries
abroad. Now, Indian Dairyman is visible
in the national and
international arena. Therefore, Indian Dairyman is the right medium to reach focused audience.
It is for
the information of all concerned that there is space available in
Indian Dairyman for sale for the purpose of advertisement.
Profile of
the Reader
Indian Dairyman
& Indian Journal of Dairy Science are circulated in the various parts
of the country and to the nations abroad and read by most members of
the dairy community. It is being widely referred to by the Chief
Executives in the Cooperatives, Federations and top private organizations and dairy organizations
abroad and subscribed by their respective libraries. The readership
of the journals, subscribed by various institutions as well as the
libraries, is growing by leaps and bounds!
Tariff
Per Insertion
Position
|
|
Indian
Journal of Dairy Science
|
|
Rs. |
US$ |
Rs. |
US$ |
Outside
Back Cover
(Four Colours) |
18,000 |
600 |
N.A. |
N.A. |
Inside
Front Cover
(Four Colours) |
14,400 |
540 |
5,750 |
250 |
Inside
Back Cover
(Four Colours) |
14,400 |
540 |
5,750 |
250 |
Inside
Front /
Back Cover Facing
(Four Colours) |
10,800 |
480 |
N.A. |
N.A. |
Full Page
(Content Facing/
Right Hand page)
(Four Colours) |
10,800 |
480 |
N.A. |
N.A. |
Facing Page
(Four Colours) |
16,800 |
600 |
N.A. |
N.A. |
Full
Page
(Four Colours) |
9,600 |
420 |
4,500* |
225 |
Full
Page
(Black & White) |
4,560 |
240 |
1725 |
100 |
Half
Page
(Black & White) |
2,400 |
120 |
862.50 |
50 |
Bulk
Incentive:
A discount of 20% shall be applicable
for a minimum order of 12 consecutive insertions on advance payment
basis along with release order. However, in case of advertisement
through agency, share of discount to agent @ 15% and to the advertiser
@ 5%.
*
Must book at
least two-page ad.
**
Booking for Facing Page is
temporarily on hold. Tariff likely to revise from January 2016.
Advertisement
Material :
- Colour
Advertisement :
Four
colour positives must be accompanied
with a colour printout for colour matching
purpose.
|
|
-
Black
& White Advertisement
The
advertisement should be provided in
good quality art work. In case, the
advertisement includes photograph/vignette/screen,
it should be either in the form of
Bromide or Positive only. However,
the advertisement containing text only,
may be given in the form of laser
printout (600/1200 dpi) also.
|
Advertisement
Size (Mechanical Data)
Print
Area |
(Print
Area in cm)
|
(Height
x Width in cm) |
Indian
Dairyman and
Indian Journal of Dairy Science |
Back
Cover (Colour) |
Trim
Area |
28
x 21.5 |
Print
Area |
25.5
x 19 |
Front
or Back Inside Cover (Colour) |
Print
Area |
25.5
x 19 |
Double
Spread (Colour and Black & White) |
Trim
Area |
28
x 43 |
Print
Area |
25.5
x 40 |
Full
Page (Colour and Black & White) |
Print
Area |
25.5
x 19 |
Half
Page (Black & White) |
Print
Area |
12
x 19 |
100% Advance payment should be made through Bank
Draft payable at New Delhi / Cheque payable at
par in favour of the “Indian Dairy
Association” along with the Release Order.
Terms &
Conditions
- The material of advertisement
should reach the IDA House on or before 12th for
placement in the following month issue.
- Cancellation of
advertisements is not accepted after the booking deadline
specified.
- The incentive
structure is applicable only for the advertisement booked in
bulk (not less than 12 insertions). If the advertisement is
withdrawn before the expiry of the contract, respective basic
rates will apply to the published advertisement (s).
- The Association
will not be liable for any error in the advertisement.
Correspondence
pertaining to advertisement may be sent
to: |
Secretary
(Establishment)
Indian
Dairy Association
IDA House, Sector-IV, R.K. Puram, New Delhi-110
022
Phones.: 91-11-26170781, 26165355, 26179781
Fax: 91-11-26174719
E-mail:
ida.adv@gmail.com
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